Tuticorin Alkali Chemicals and Fertilizers Ltd (TFL), a manufacturer of soda ash and ammonium chloride, has unveiled a new brand identity and logo as part of its next phase of growth, with a greater focus on sustainable manufacturing and global expansion.
The company, which has more than five decades of operating experience, said the new identity reflects its evolution in response to changing markets and customer requirements while remaining aligned with its core values and stakeholder commitments.
The new logo integrates the letters TFL within a hexagonal structure inspired by carbon bonds, symbolising connectivity, chemistry and the interdependence of elements. The green colour represents the company’s focus on sustainability, responsibility and circularity.
TFL said the rebranding comes as it expands beyond traditional markets and strengthens its capabilities in sustainable manufacturing, resource-efficient operations and environmentally responsible products.
In July 2026, the company shipped its first export consignment of ammonium chloride manufactured at its Tuticorin facility to a customer in the US, marking a step towards expanding its international customer base.
The company said the new identity represents its broader transformation and its ambition to build a more sustainable, customer-focused and globally oriented business.